Mickael Romaniello
30 minutes, no slides, nothing to prepare.
Mickael Romaniello
30 minutes, no slides, nothing to prepare.
One single point of contact, from concept to publication. 12 years of experience. 15+ apps delivered.
In short: I build iOS and Android apps for clients in Vancouver (662,248 residents) and across British Columbia. One single point of contact, 12 years of experience, delivery from concept to publication in 8 to 16 weeks.
Vancouver is a true hub of innovation in British Columbia.
Ideas are flying, projects are launching, and the competition is fierce. Whatever your industry, there is a very high chance your direct competitors are already thinking about their own mobile app. Or worse, they have already launched it. 🚀
In such a crowded market, whoever offers the smoothest user experience wins the game.
In short: innovation is no longer an option,
Many project founders in Vancouver waste time hesitating. They push back development month after month. But the market in Canada does not wait.
How do we actually build an application in Vancouver? It is not just a developer locked in a basement typing random code. It is an industrial, creative, and highly rigorous process.
If you want your project to survive in British Columbia, you must follow four major manufacturing steps.
Here is how it really happens.
The first step is concept validation. What precise problem does your application solve? For whom? You must be able to answer in a single sentence. If it is too vague, that is a bad sign. Spoiler: trying to build a Swiss Army knife is a fatal mistake. Knowing that most app features are never actually used, we are going to prune your idea to keep only the pure value.
The second step is technical architecture and design. Before building a house in Vancouver, you draw blueprints. It is exactly the same here. We choose the right engine for your app, whether that is native code like Swift or Kotlin, or hybrid tech like Flutter. We design the screens following strict ergonomic rules, taking inspiration from standards like Google's Material Design. We build solid foundations before we start painting the walls.
My primary role is to protect your budget. Did you know that most an app's features are never used?
From Cannes, I help my clients avoid this massive waste. With 12 years of experience on iOS and Android, I know exactly where the money should go. We cut the fluff to focus on what brings actual value to your audience.
The key advantage: an app that launches fast, tests the market, and costs the right price. It's a matter of logic. Let's build the essentials first.
You are launching your project in Vancouver.
And you are probably wondering who to work with to build your mobile app.
It is the first major decision you have to make. Some people think that to succeed, you absolutely need a big agency right around the corner. Others believe they should outsource to the cheapest team they can find overseas.
Both options come with serious tradeoffs.
A big agency will assign your project to a junior developer you have never met. An offshore team will deliver code you cannot read, three weeks behind schedule, with zero accountability.
The most important factor in the success of an app is not just the code. It is communication.
When you work with me, you get one dedicated expert with 12 years of experience and over 15 delivered projects. Not an account manager. Not a rotating team. One person who knows your project inside out.
Vancouver runs on Pacific time, which is nine hours behind me. That sounds like a problem and is usually the opposite: you send feedback at the end of your day, I work while you sleep, and there is a new build waiting when you open your laptop. It only breaks down if a project needs live conversation every day, which most do not.
Making that rhythm work is a matter of discipline rather than luck. It needs written decisions instead of remembered ones, a build you can install every week rather than a demo you watch me give, and a habit of asking questions in batches rather than one at a time. Done properly, the effective pace is a full review cycle every day, which is faster than most co-located projects manage — the gap stops being dead time and becomes the time the work happens in.
Vancouver's mix of tech, film and outdoor industries produces a recognisable split in the work. Consumer products where the design bar is high and the competition is one tap away, and field tools for people working somewhere without reliable signal. Those pull in opposite directions: the first spends its budget on polish, the second on resilience. Deciding which one you are building, out loud and at the start, prevents the most common failure — a product that is neither beautiful enough nor robust enough because the effort was split down the middle.
There is a Canadian point worth settling early too. Depending on your users and your sector, data residency may not be a preference but a requirement, and British Columbia has historically been strict about where public-sector information is stored. Choosing a hosting region on day one costs nothing. Moving a live database between countries after launch is possible, tedious and entirely avoidable.
With Invent Better you get an installable build every two weeks, even when it is incomplete. That is the difference between following a project and waiting for one. You have access to the code repository from day one, and every decision is written down rather than remembered. A disagreement surfaces after two weeks, not at final delivery.
Software development is far too often treated as a terrifying black box.
In many traditional projects, you sign a massive specification document, you pay a hefty deposit, and then you just wait. For months, you receive nothing but vague updates. A few reassuring emails. A lot of "trust us, it is coming along great."
And then the day of the final big reveal in Vancouver arrives... and your heart sinks. The product looks and feels nothing like what you envisioned. But it is entirely too late, and your budget is completely gone.
The most important factor: when you work with me, that black box simply does not exist. Everything is entirely transparent.
If you want your project to succeed in Vancouver, you have to accept a very counter-intuitive reality: we never build everything you initially imagined.
We always, without exception, start with a Minimum Viable Product. The famous MVP.
What exactly is an MVP?
It is the smallest, simplest, and most direct version of your idea. It is the very essence of your solution. Why do this for your business in British Columbia? Because the statistics are brutal. Currently, most app features are absolutely never used by the public.
Why spend your hard-earned budget developing ghost options?
Imagine you want to open a restaurant in Vancouver. Are you going to borrow millions to build a two-hundred-seat palace with a forty-page menu without knowing if people actually like your cooking? No.
You open a cozy thirty-seat bistro. You cook five dishes to absolute perfection. You see if the customers across your Canada walk through the door. If they love it, then you expand.
Imagine a well-known e-commerce brand. This company had a responsive website, supposedly adapted for mobile phones.
Their mobile traffic accounted for most their total visits. It was their main digital storefront. But the mobile conversion rate was a dismal 1.a large share, compared to 3.a large on desktop. They were literally losing money every single day.
The problem was obvious. The checkout flow was an absolute nightmare of friction.
There were too many steps to pay. The buttons were tiny. The page loading was slow. And customers had to manually enter their credit card numbers for every single order.
We know that most mobile users abandon a page if loading exceeds 3 seconds. The penalty was immediate.
The solution was to build a true native application. We completely redesigned the experience, leveraging standards like Google's Material Design for Android to ensure flawless navigation.
If price is your only criterion, we are probably not a good fit, and saying so early saves us both time. A cheap build is rarely cheaper overall: code written without structure becomes impossible to change, so the second version costs more than the first would have. What you are really buying is the ability to keep changing the app after launch.
If price is your one and only criterion for choosing a developer in Vancouver, we are probably not a good fit to work together.
This is not arrogance. It is honesty.
Let's talk about the true value of things in our Canada.
The healthcare sector leaves absolutely no room for error. Building a medical app for patients or doctors in British Columbia is not just about coding a pretty interface. It is about building a digital vault.
You have to seamlessly manage patient follow-ups, appointment bookings, medication reminders, and secure messaging. Strict compliance with data protection laws is non-negotiable. That is why we integrate heavy biometric authentication systems.
And let's not forget offline mode, which is absolutely vital for a rural doctor consulting in an area with poor signal.
If you are targeting travelers visiting Vancouver, your application must be their ultimate guide. And a guide that stops working the moment you cross a border is completely useless.
Offline mode is a matter of survival here to help your customers avoid roaming charges. They must be able to check a real-time itinerary or scan a QR code ticket even without an internet connection.
You should expect between eight and sixteen weeks for the vast majority of projects. A simple app with just a few screens can be live in two months. For a complex platform involving payments and heavy databases, we often exceed four months. This timeline depends entirely on your requested features, not your geographical location. However, if we share compatible working hours, communication is highly fluid. There is no twenty-four-hour wait time just to answer a simple question. It is a matter of logic: a continuous workflow always accelerates the final launch date.
The budget depends entirely on the technical complexity under the hood. A simple app with a few screens does not require the same investment as a system with payments, user accounts, and real-time synchronization. Do not forget maintenance, which represents an important share of your total budget each year. The price is never dictated by the number of pages, but by the invisible mechanics. Every project is unique. The key advantage is that we define this budget together during a 30-minute call, with zero surprises at the end.
It is not an absolute obligation. You must start with the specific platform where your customers actually are. Generally, iOS users spend twice as much money inside apps, but Android completely dominates with a a large global market share. If you want to be everywhere without doubling your final invoice, hybrid technology like Flutter is the ideal solution. It allows us to code once and publish on both major ecosystems. You cut costs by roughly a large while still covering your entire target audience.
I handle the entire publication process for you. It is a literal obstacle course. At Apple, validation takes anywhere from twenty-four hours to a full week. At Google, you now need a mandatory panel of twenty testers for fourteen consecutive days before a public launch. Statistics prove that nearly one submission in four is rejected. A single misplaced button is enough to get denied. I perfectly understand their extremely strict rules, which saves you weeks of intense frustration and guarantees a smooth rollout.
Every single project includes a total three-month warranty after it goes live on the stores. If any technical bug related to the initial development appears during this period, I fix it immediately at absolutely no extra cost. From day one, I activate monitoring tools like Crashlytics. I am alerted the precise second a crash occurs on a user's phone. I do not just hand over the source code and abandon you in the wild. It is a matter of trust; my goal is for your product to be perfectly stable.
Absolutely, I work with project founders remotely everywhere, including directly in British Columbia. I am based in Cannes, France, but physical distance no longer matters today. We collaborate seamlessly via weekly video calls, instant messaging channels, and live screen-sharing tools. You see the progress of your application every single week. Working with an independent developer located elsewhere often allows you to get highly specialized expertise without having to bear the massive overhead costs of a large local agency.
I use Swift for iOS, Kotlin for Android, and Flutter for cross-platform hybrid development. For the invisible backend engine, I rely on Firebase or robust REST APIs. I am not an integrator who blindly uses a single default tool. The technological choice depends entirely on your specific business needs. If your app requires extreme 3D performance, we will go with pure native. If you want to test the market quickly on a controlled budget, Flutter is perfect. I adapt exactly to your economic reality.
Maintenance is vital because Apple and Google push four to six system updates every year. If your application is not properly updated, it eventually crashes, and then it is simply deleted from the stores. Maintenance includes fixing invisible bugs, applying security patches, and ensuring compatibility with the year's newest phones. It is exactly like routine maintenance on your car. Always plan an annual budget for it, sized as a fraction of the build cost. An unmaintained application is a dead application.
Yes, you have total and transparent access to every stage of the construction site. No more vendors who disappear for six months in silence. We use a shared digital dashboard where you see exactly which task I am currently working on. You have live access to the design mockups. You can even review the raw source code. Most importantly, we hold a video demonstration every two weeks. You install the work-in-progress version on your own phone and test it physically. You maintain absolute control.
I systematically sign a Non-Disclosure Agreement before our very first exploration call. In the tech world, raw ideas are unfortunately worth very little. It is the execution that makes all the difference. Knowing that most imagined features are never actually used by the end public, the real danger is not someone stealing your idea. The real danger is coding it poorly or launching it wrong. Let's focus our energy entirely on the quality of the execution.
Ready to launch your app in Vancouver?
You have the idea. You know your market in British Columbia. Now, it is time to take action.
But not just in any random way. The key advantage of working together is absolute clarity. I will not sell you useless features. I will not make empty promises that I cannot keep.
In 30 minutes, you will know exactly where to start.
Book a free call →30 minutes to start your project
Book a free call →Most of my projects run remotely, and in practice that changes very little. We talk over video whenever you need to, not only at major milestones, and you can reach me with questions at any point during the project — I always answer.
Once we are working together, travelling to meet you on site can absolutely be arranged if your project calls for it. Travel costs are quoted separately, upfront and with no surprises.